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Does Alt Text Help Seo

What is alt text?

Alt text is a crucial element in web design and development. It is a short description of an image that is used by screen readers and other assistive technologies to describe an image to visually impaired users. Alt text is also displayed in place of an image when it cannot be loaded for some reason. The alt attribute is added to the HTML code of an image element in the form of alt=”description”, where “description” is a short, concise description of the image. Alt text is essential for accessibility, but does it help SEO also?

Does Alt Text Help SEO?

The answer is yes. Alt text does help SEO, but it is not a magic bullet. Alt text provides context to images, and search engines use this context to understand what an image is about. Alt text can help search engines rank your website higher in searches, which leads to more clicks and traffic. However, it is essential to use alt text carefully and not to stuff it with keywords. Alt text should be descriptive and relevant to the image, and it should be concise. Using keywords that are not relevant to the image can harm your SEO, so make sure to use relevant and descriptive text.

Another way that alt text can help SEO is through image searches. Often, people use Google Images to search for specific images, and alt text is used to rank these images. If your alt text is relevant and descriptive, it can help your images rank higher in image searches. This means that alt text can improve your visibility and drive more traffic to your site.

In conclusion, alt text is a critical element that should not be ignored in web design and development. It helps improve accessibility and can also improve your site’s SEO. When adding alt text to images, make sure to keep it relevant, descriptive, and concise. By doing so, you can help search engines understand your site better and rank your images higher in searches.



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