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Does Google Analytics Track Clicks To External Sites

How Does Google Analytics Track Clicks

Google Analytics is a powerful tool that can be used to track and analyze website data. However, many intermediate users often wonder if Google Analytics tracks clicks to external sites. The answer to this question is that Google Analytics does not track clicks to external sites by default.

In order for Google Analytics to track clicks to external sites, you would need to set up Outbound Link Tracking. This involves adding a code snippet to your website that tells Google Analytics to track clicks on specific links. Once this is set up, you can see how many clicks your website is generating for external sites.

It is important to note that not all external sites can be tracked by Google Analytics. For example, Google Analytics does not track clicks to Pinterest, as Pinterest uses a special type of link that cannot be tracked by the standard Google Analytics tracking code.

Overall, Google Analytics is a powerful tool that can be used to track and analyze website data. While it does not track clicks to external sites by default, it is possible to set up Outbound Link Tracking to track clicks on specific links. Just keep in mind that not all external sites can be tracked by Google Analytics, and some may require special tracking codes to be added.

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