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How Alt Text Works In Instagram

How Alt Text Works in Instagram

For those who are visually impaired, Alt Text is extremely important for them to understand what’s in the image or video. Alt Text, or alternative text, describes the content of an image to these users. Instagram rolled out the feature in 2018 to allow users to add Alt Text to their photos to make the app more accessible for visually impaired users. By adding Alt Text, Instagram will be able to read the description and provide an audio description of the image.

How to Add Alt Text in Instagram

To add Alt Text to your photos in Instagram, follow these steps:

1. Choose a photo or video to post on your Instagram account.
2. Add any filters or effects that you want to the image.
3. Underneath the caption, tap the “Advanced Settings” button.
4. Tap on “Write Alt Text”.
5. Write a brief description of the image in the box provided.
6. Tap on “Done” and post your photo or video.

Why Adding Alt Text Is Important

By adding Alt Text to your photos in Instagram, you’re not only making your content available to people with disabilities, but also improving your SEO. Search engines like Google and Bing use Alt Text to understand what’s in the image since they can’t see pictures. It’s important to write descriptive Alt Text that accurately describes the content of the image. This way, not only will visually impaired users know what’s in the image, but search engines will also rank your content higher.

In conclusion, Alt Text in Instagram is an important feature to make your content more accessible to people with disabilities. By adding detailed Alt Text, you’re not only making your content available to visually impaired users, but also improving your SEO. So, next time you post a photo on Instagram, don’t forget to add Alt Text!

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