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How To Add Custom Dimension In Google Analytics

How To Create Custom Dimensions In Google Analytics

Google Analytics is a powerful tool that allows users to track and analyze a wide range of performance metrics. One of the benefits of using Google Analytics is the ability to add custom dimensions to your data. Custom dimensions are user-defined attributes that can be used to provide additional context to your analytics data. In this article, you will learn how to add custom dimensions in Google Analytics.

To create a custom dimension in Google Analytics, you will need to follow a few steps. First, log in to your Google Analytics account and navigate to the Admin section. From there, select the “Custom Definitions” option and click on “Custom Dimensions”. Next, click the “New Custom Dimension” button and give your custom dimension a name. Then, choose the scope of your custom dimension (user, session, or hit) and click the “Create” button.

Once you have created your custom dimension, you will need to update your tracking code to include the new dimension. To do this, add the custom dimension name that you created to the set method in your tracking code. For example, if you created a custom dimension called “Device Type”, you would add ‘set(“dimension1”, “Device Type”)’ to your tracking code. This will ensure that the data for your custom dimension is properly collected and stored in Google Analytics.

In conclusion, adding custom dimensions in Google Analytics is a powerful way to provide additional context to your analytics data. By following the steps outlined in this article, you can create custom dimensions that allow you to track specific attributes of your users, sessions, or hits. With this information, you can make more informed decisions about your website or app and improve your overall performance.

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