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How To Add Search Console To Google Analytics

What Is Search Console In Google Analytics

Google Analytics is an essential tool for marketers and website owners, as it provides valuable insights into website traffic, user behavior, and other vital metrics. One of the features that make Google Analytics even more powerful is its integration with Search Console, a tool that allows website owners to track the performance of their websites on Google search. In this article, we’ll discuss how to add Search Console to Google Analytics and enable its features.

To add Search Console to Google Analytics, follow the steps below:
1. Sign in to your Google Analytics account and select the website you want to add Search Console to.
2. Click on the ‘Admin’ tab and go to the ‘Property’ column.
3. Under ‘Property’, click on ‘Property settings’ and scroll down to ‘Search Console Settings.’
4. Click on ‘Adjust Search Console’ and select the website you want to connect.
5. Click ‘Save’ to complete the process.

By enabling Search Console in Google Analytics, you can view the search queries that lead users to your website, track click-through rates, and monitor impressions. You can also see how your website ranks on Google search results pages and identify the pages that perform best in terms of user engagement.

Search Console in Google Analytics gives website owners a comprehensive view of their website’s performance, helping them make informed decisions about content creation, site optimization, and marketing strategies. With this data, you can identify trends, analyze user behavior, and optimize your website for better visibility and engagement.

In conclusion, adding Search Console to Google Analytics is an excellent way to get a more in-depth look at how your website is performing on Google search. By enabling this feature, you can access essential data that can help you optimize your website and improve its performance. So don’t wait, add Search Console to Google Analytics today and start making informed decisions for your website’s success.

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