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How To Check Conversions In Google Analytics

How To See Conversions In Google Analytics

Google Analytics is a powerful tool for tracking website traffic and user behavior. One of the most important metrics for businesses is conversions, as this indicates how many visitors are taking a desired action on your site. In this article, we will discuss how to check conversions in Google Analytics, including how to find assisted conversions and view conversion data.

Firstly, to check conversions in Google Analytics, you will need to set up conversion tracking. This involves creating a conversion goal that corresponds to the action you want visitors to take on your site, such as making a purchase or filling out a contact form. Once you have set up your conversion goal, you can track conversions in the Conversions and Goals section of Google Analytics.

To find assisted conversions in Google Analytics, you can navigate to the Multi-Channel Funnels report. This report shows you how different marketing channels (such as organic search, paid search, social media, and email) contribute to conversions on your site. You can see how often a channel assisted in a conversion (i.e. the channel was the first or last interaction before a conversion was completed) or how often it was part of the conversion path.

To view conversion data in Google Analytics, you can use the Conversions Overview report. This report shows you the number of conversions, the conversion rate, and the value of conversions for a particular time period. You can also view conversion data for specific goals or segments of your audience.

In conclusion, tracking conversions is crucial for understanding the success of your website and marketing efforts. By learning how to check conversions in Google Analytics, including how to find assisted conversions and view conversion data, you can gain valuable insights into how visitors are interacting with your site and how to improve your conversion rate.

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