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How To Link Google Analytics To Search Console

How To Link Google Search Console To Google Analytics

If you want to track the performance of your website in the Google search results, you need to know how to link Google Analytics to Search Console. Search Console is a free tool from Google that helps you monitor your website’s search engine health and performance. On the other hand, Google Analytics is a tool that helps you track your website’s traffic and user behavior. By linking these two tools, you can gain more insights into the ways users interact with your website through organic search results.

To link Google Analytics to Search Console, follow these steps:

1. Sign in to your Google Analytics account and select the website you want to link to Search Console.
2. Click on the “Admin” button in the bottom left corner of the screen.
3. In the “Property” column, click on “All Products” and then click on “Google Search Console.”
4. Click on the “Set up Search Console Data Sharing” button.
5. Select the Google Search Console property you want to link to your Google Analytics property.
6. Click on “Save.”

Once you have linked Google Analytics to Search Console, you can access the search performance data of your website in the “Acquisition” section of Google Analytics. You can also use this data to optimize your website’s search engine performance and improve its visibility on the web. Remember that both Google Analytics and Google Search Console are powerful tools that can help you make data-driven decisions to achieve your online goals. Therefore, you should make sure that you use them both to their full potential.

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