How To Add An Email To Google Analytics

How To Track Email In Google Analytics

If you are looking to track email campaigns in Google Analytics, adding an email to Google Analytics is a necessary step. By doing this, you can see detailed reports on how your emails are performing, including open rates, click-through rates, and conversions. To learn how to add an email to Google Analytics, follow the step-by-step guide below.

First, log in to your Google Analytics account and select the property you want to track emails for. Then, click on the Admin tab located at the bottom left of the screen. From there, select Tracking Info, and then click on Email Tracking. Here, you will see the option to create a new tracking ID.

Next, create a new tracking ID by adding in your email address and a name for the email tracking ID. Then, select the property that you want to use for tracking. You can also choose to enable or disable click tracking and/or open tracking. Once you have filled in all the necessary information, click on the Create button to create your email tracking ID.

Finally, you will need to add the tracking ID to your email campaign. To do this, you can either add it manually to each link in your email, or use an email marketing platform that supports Google Analytics integration. To track your email campaign in Google Analytics, go to the Reporting tab and select Acquisition, then Campaigns. Here, you will see a detailed report on your email campaign performance, including open rates, click-through rates, and conversions.

In conclusion, adding an email to Google Analytics is a crucial step in tracking your email campaigns. By doing so, you can gain valuable insights into how your emails are performing and make data-driven decisions to improve their effectiveness. With this step-by-step guide, you should now be able to add an email to Google Analytics and start tracking your email campaigns today.