How To Check Your Domain Authority

One of the best ways to gauge the online reputation of your website is through domain authority. This metric reflects the credibility and relevance of your website in search engines. Higher domain authority implies a better ranking on search engine results page (SERP) and hence better visibility to potential customers. Therefore, it’s important to check your domain authority periodically to track your website’s progress and take necessary steps to improve its performance.

One of the easiest ways to check your domain authority is through Moz’s Link Explorer tool. This tool calculates domain authority by considering several factors such as the quality and quantity of inbound links, age and size of the website, content quality, and social signals. To use this tool, go to Moz’s website, create an account, and navigate to the Link Explorer tool. Enter your website URL in the search bar and click ‘search’. Within seconds, you’ll get a comprehensive report on your website’s domain authority as well as a breakdown of your inbound links.

Another tool that you can use to check your domain authority is Ahrefs. This tool provides a detailed analysis of your website’s backlink profile, search traffic, and organic keyword rankings. To use this tool, you need to subscribe to one of their plans which starts from $99 per month. Once you’ve subscribed, navigate to their Site Explorer tool, enter your website URL, and click ‘check’. Within moments, you’ll get a comprehensive report on your website’s domain authority as well as other important metrics such as referring domains, organic traffic, and top organic keywords.

In conclusion, checking your website’s domain authority is a crucial step in assessing its online reputation and improving its visibility. Moz’s Link Explorer and Ahrefs Site Explorer are two of the most reliable and widely-used tools for checking domain authority. By regularly monitoring your website’s domain authority, you can stay on top of your search engine rankings and take proactive steps to enhance your online presence.